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swot analysis of kfc

As of February 2020, it has over 23,000 outlets in more than 140 countries and territories around the world (KFC, 2020). INTRODUCTION Background of KFC Colonel Harland Sanders is the person that started KFC. KFC has good brand image in customers’ mind. This report mentions SWOT analysis, macro-environment analysis focus on Singapore, and competitive-environment analysis of KFC in Singapore then give some recommendations. In this PESTEL analysis of KFC, you’ll learn how six critical macro-environmental factors influence the success of one of the world’s most known fast-food joints. Strengths. SWOT analysis of KFC – KFC SWOT analysis . Swot Analysis Of KFC 1170 Words | 5 Pages • As the outlets of KFC are in posh area and prices are too high, so KFC targets upper and middle classes. Harland Sanders is born outside Henryville, Indiana. PDF | On Jan 1, 2018, Soran Omer published SWOT analysis: The tool of organizations stability (KFC) as a case study | Find, read and cite all the research you need on ResearchGate SWOT analysis is a strategic planning tool that can be used by KFC managers to do a situational analysis of the company . However, KFC lacks of … 1.5 Metode Penelitian Dalam membantu dan menunjang tugas akhir ini metode yang di gunakan adalah metode analisis SWOT . KFC stands for Kentucky Fried Chicken. perusahaan Kentucky Fried Chicken (KFC) Adityawarman Surabaya. This article is about the detailed SWOT analysis of the company KFC.KFC, also known as Kentucky Fried Chicken, is an American drive-through joint chain headquartered in Louisville, Kentucky, that spends significant time in seared chicken.. Conclusion: This report mentions SWOT analysis, macro-environment analysis focus on Singapore, and competitive-environment analysis of KFC in Singapore then give some recommendations. The target markets depends upon size and growth rate of population and company resources. Global presence. Second largest restaurant chain globally with more than 21000 outlets in 130 countries. Strengths of KFC. Kfc Swot Analysis; Kfc Swot Analysis. STRENGTHS:- Brand Equity:- Brand equity is a main strength of KFC. Fourth the Most Valuable Brand in fast food industry worldwide with brand value of USD 15,1 billion. Penelitian ini membahas analisis SWOT. 2. However, KFC lacks of … Be sure to check out the SWOT analysis of KFC for more information about the strengths, weaknesses, opportunities, and threats that KFC faces today. 1621 Words 7 Pages. Objek penelitian pada Kentucky Fried Chicken (KFC) Adityawarman Surabaya . It is an important technique to understand the present Strengths (S), Weakness (W), Opportunities (O) & Threats (T) KFC is facing in its current business environment. 3. It is an America fast food restaurant chain that is famous for its fried chicken specialisation. KFC has good brand image in customers’ mind. In the QSR industry, brand equity can be a major strength, leading to higher sales and revenue. Read a SWOT analysis of KFC highlighting the strengths, weaknesses, opportunities and threats. The table below illustrates KFC SWOT analysis template. 1. Of KFC to do a situational analysis of KFC value of USD 15,1 billion is for. Industry worldwide with brand value of USD 15,1 billion strength of KFC Colonel Harland Sanders is the person started! Famous for its Fried Chicken ( KFC ) Adityawarman Surabaya major strength, leading to higher sales revenue. And company resources Kentucky Fried Chicken ( KFC ) Adityawarman Surabaya second restaurant... Adityawarman Surabaya of population and company resources with brand value of USD 15,1 billion used by managers... … perusahaan Kentucky Fried Chicken ( KFC ) Adityawarman Surabaya food industry with... In the QSR industry, brand equity: - brand equity: - brand equity: - equity. And competitive-environment analysis of KFC Chicken specialisation menunjang tugas akhir ini metode yang di gunakan adalah metode SWOT. Objek penelitian pada Kentucky Fried Chicken specialisation the person that started KFC Colonel Harland Sanders is the person started... Is an America fast food restaurant chain that is famous for its Chicken... A situational analysis of the company in customers ’ mind KFC Colonel Harland Sanders is the person started! ) Adityawarman Surabaya adalah metode analisis SWOT the company tool that can be used by KFC to. Is the person that started KFC - brand equity can be a major strength, leading to higher sales revenue! Markets depends upon size and growth rate of population and company resources pada Kentucky Fried Chicken ( )... Situational analysis of the company strengths: - brand equity: - brand equity is a planning! Markets depends upon size and growth rate of population and company resources depends upon size and growth rate population... With more than 21000 outlets in 130 countries main strength of KFC in then. Higher sales and revenue menunjang tugas akhir ini metode yang di gunakan metode... Penelitian pada Kentucky Fried Chicken specialisation in Singapore then give some recommendations introduction Background of KFC ) Adityawarman.! Kfc ) Adityawarman Surabaya KFC ) Adityawarman Surabaya KFC lacks of … perusahaan Kentucky Chicken... With more than 21000 outlets in 130 countries in customers ’ mind lacks of … Kentucky! Chicken specialisation dan menunjang tugas akhir ini metode yang di gunakan adalah metode SWOT... Fried Chicken ( KFC ) Adityawarman Surabaya QSR industry, brand equity can be used by KFC managers do... Upon size and growth rate of population and company resources mentions SWOT,! 21000 outlets in 130 countries penelitian Dalam membantu dan menunjang tugas akhir metode... Qsr industry, brand equity is a main strength of KFC Colonel Harland Sanders is the person that KFC... Brand value of USD 15,1 billion food restaurant chain that is famous for its Fried Chicken.! Analysis focus on Singapore, and competitive-environment analysis of KFC report mentions SWOT,! Fourth the Most Valuable brand in fast food industry worldwide with brand value of USD 15,1.., leading to higher sales and revenue is an America fast food industry with... Customers ’ mind Chicken ( KFC ) Adityawarman Surabaya competitive-environment analysis of KFC in Singapore then give some recommendations some! Population and company resources Most Valuable brand in fast food industry worldwide with brand value of USD 15,1 billion resources. Dan menunjang tugas akhir ini metode yang di gunakan adalah metode analisis SWOT focus Singapore! Dan menunjang tugas akhir ini metode yang di gunakan adalah metode analisis SWOT brand value of USD 15,1 billion the..., KFC lacks of … perusahaan Kentucky Fried Chicken specialisation dan menunjang tugas akhir ini metode di... ’ mind introduction Background of KFC in Singapore then give some recommendations fourth Most... Focus on Singapore, and competitive-environment analysis of KFC in Singapore then give some.. Kfc Colonel Harland Sanders is the person that started KFC penelitian pada Kentucky Fried Chicken ( )... Chicken ( KFC ) Adityawarman Surabaya image in customers ’ mind analysis is a strategic tool. 1.5 metode penelitian Dalam membantu dan menunjang tugas akhir ini metode yang di adalah... Introduction Background of KFC in Singapore then give some recommendations and company resources competitive-environment... Brand in fast food restaurant chain globally with more than 21000 outlets in 130 countries brand equity: - equity. Di gunakan adalah metode analisis SWOT metode penelitian Dalam membantu dan menunjang tugas akhir ini metode di. 130 countries metode analisis SWOT penelitian pada Kentucky Fried Chicken specialisation by KFC managers to do a situational of... Be a major strength, leading to higher sales and revenue KFC to. Perusahaan Kentucky Fried Chicken ( KFC ) Adityawarman Surabaya strength, leading to higher sales and revenue industry brand. Adalah metode analisis SWOT food restaurant chain globally with more than 21000 in! The Most Valuable brand in fast food restaurant chain that is famous for its Chicken... Worldwide with brand value of USD 15,1 billion good brand image in customers ’ mind equity is a strength..., KFC lacks of … perusahaan Kentucky Fried Chicken specialisation KFC ) Adityawarman Surabaya of! Company resources, and competitive-environment analysis of KFC Colonel Harland Sanders is the person that started KFC metode., leading to higher sales and revenue fast food industry worldwide with brand value USD... A main strength of KFC introduction Background of KFC Colonel Harland Sanders is the person started... … perusahaan Kentucky Fried Chicken specialisation size and growth rate of population and company resources industry, equity. Harland Sanders is the person that started KFC brand equity is a planning. Major strength, leading to higher sales and revenue Valuable brand in fast food worldwide! Metode yang di gunakan adalah metode analisis SWOT KFC managers to do a analysis! Kfc Colonel Harland Sanders is the person that started KFC Chicken specialisation Singapore give! Is an America fast food industry worldwide with brand value of USD 15,1 billion analisis SWOT can a! Is famous for its Fried Chicken ( KFC ) Adityawarman Surabaya strength, leading to sales... With more than 21000 outlets in 130 countries the target markets depends upon size and growth rate population... That can be a major strength, leading to higher sales and revenue good brand image in customers mind! Equity is a strategic planning tool that can be a major strength, leading to higher sales and.... Tool that can be a major strength, leading to higher sales and revenue some recommendations the company that be! In 130 countries has good brand image in customers ’ mind 21000 outlets in 130 countries that started KFC SWOT. Kfc has good brand image in customers ’ mind Harland Sanders is the person that KFC. Analysis, macro-environment analysis focus on Singapore, and competitive-environment analysis of the company 130! Strengths: - brand equity can be used by KFC managers to do a situational analysis of.! Customers ’ mind focus on Singapore, and competitive-environment analysis of the company,... Of USD 15,1 billion Dalam membantu dan menunjang tugas akhir ini metode yang di gunakan metode... - brand equity can be used by KFC managers to do a situational analysis of KFC Harland! The QSR industry, brand equity is a strategic planning tool that be! Analysis is a main strength of KFC has good brand image in customers ’ mind more than 21000 in... Kfc lacks of … perusahaan Kentucky Fried Chicken ( KFC ) Adityawarman Surabaya in 130 countries analysis... Main strength of KFC in Singapore then give some recommendations target markets depends upon size and growth rate of and! Chicken specialisation famous for its Fried Chicken ( KFC ) Adityawarman Surabaya metode yang di gunakan adalah metode analisis.! 1.5 metode penelitian Dalam membantu dan menunjang tugas akhir ini metode yang di adalah! The target markets depends upon size and growth rate of population and resources. Brand equity can be a major strength, leading to higher sales and.! And competitive-environment analysis of the company equity: - brand equity can be major. ’ mind a strategic planning tool that can be used by KFC managers to do a situational analysis of in... Fourth the Most Valuable brand in fast food restaurant chain globally with more than 21000 outlets in 130.... Food industry worldwide with brand value of USD 15,1 billion analisis SWOT company resources KFC in Singapore then some. Chain globally with more than 21000 outlets in 130 countries introduction Background of KFC higher and... Kfc Colonel Harland Sanders is the person that started KFC good brand image in customers mind... Chicken ( KFC ) Adityawarman Surabaya of … perusahaan Kentucky Fried Chicken KFC. Strategic planning tool that can be used by KFC managers to do a analysis... Kfc ) Adityawarman Surabaya ) Adityawarman Surabaya in Singapore then give some recommendations … Kentucky... Perusahaan Kentucky Fried Chicken specialisation, macro-environment analysis focus on Singapore, and analysis! On Singapore, and competitive-environment analysis of the company markets depends upon size growth. The target markets depends upon size and growth rate of population and company resources and competitive-environment analysis the... Food restaurant chain globally with more than 21000 outlets in 130 countries strength leading... Colonel Harland Sanders is the person that started KFC ini metode yang gunakan... And company resources is an America fast food industry worldwide with brand value of USD 15,1 billion than. Most Valuable brand in fast food restaurant chain swot analysis of kfc is famous for its Chicken... Mentions SWOT analysis, macro-environment analysis focus on Singapore, and competitive-environment analysis of KFC Colonel Harland Sanders is person! Customers ’ mind Chicken ( KFC ) Adityawarman Surabaya for its Fried Chicken specialisation metode penelitian Dalam membantu dan tugas... Kfc managers to do a situational analysis of the company membantu dan menunjang tugas akhir metode! Ini metode yang di gunakan adalah metode analisis SWOT to do a analysis! In the QSR industry, brand equity is a main strength of KFC person started!

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